Projects Overview & Description

This project will sets me apart from others in my major because I will have rich work experience of  that others. I will know more knowledge about marketing promotion campaign and the processes of news production.

Project Goals

Goal 1:

• I will complete an internship at Wuhan TV Station to organize and design various schemes for marketing activities in advertising department.

• I was able to achieve this goal because of as a student majored in Communication, I think my professional knowledge of communication could help me.

Goal 2:

• I will work for marketing department and photography department to get varied experience

• I was only partially able to complete this goal because of I haven’t enough time. I was able to complete mainly work for marketing department of the goal.

Outcomes

Outcome 1:

By completing working for marketing department, my planning scheme of the activity for Wuhan City Square achieved success in the bid. The benefit of this outcome is I have rich work experience about marketing promotion campaign.

Outcome 2:

By completing working for photography department goal, I followed photography department to go to spots with news photographers and reporters to take some photos and broadcast the interview live. The benefit of this outcome is I know more knowledge about news photography the process of news production.

Differentiation

I always believed that works in media is interesting and meaningful as a communication major. And the industry usually requires more practical experience and cooperation. I would have more opportunities to improve my leadership according to cooperate with my colleagues to finish our project together.